60-minute brand strategist the essential brand book for marketing professionals /

Handbook of brand semiotics /
出版: (2015)

Rethinking prestige branding : secrets of the ueber-brands /
由: Schaefer, Wolfgang, et al.
出版: (2015)

Brand Bible the complete guide to building, designing, and sustaining brands /
出版: (2012)

Handbook of brand relationships
出版: (2009)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
由: Mathieson, Rick
出版: (2010)

Brand zero : the complete branding guide for start-ups /
由: Tai, Jacky
出版: (2014)

What great brands do : the seven brand-building principles that separate the best from the rest /
由: Yohn, Denise Lee, 1967-
出版: (2014)

Brand, organizational identity and reputation in SMEs an overview /
出版: (2007)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
由: Githinji, Kennedy Gakuru
出版: (2011)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
由: Salinas, Gabriela
出版: (2009)

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
由: Vincent, Laurence
出版: (2012)

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
由: Mbalya, Richard
出版: (2010)

Contemporary thinking, topics and trends in international branding, part 1
出版: (2007)

Retail marketing and branding a definitive guide to maximizing ROI /
由: Perrey, Jesko
出版: (2013)

Retail marketing and branding a definitive guide to maximizing ROI /
由: Perrey, Jesko
出版: (2011)

Branded male : marketing to men /
由: Tungate, Mark
出版: (2008)

Brand media strategy : integrated communications planning in the digital era /
由: Young, Antony, 1964-
出版: (2014)

Brand meaning management /
出版: (2015)

Experiential marketing a practical guide to interactive brand experiences /
由: Smilansky, Shaz
出版: (2009)

The challenges facing brand managers today
出版: (2012)

Romancing the brand : how brands create strong, intimate relationships with customers /
由: Halloran, Tim, 1969-
出版: (2014)

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
由: Smith, Kerry, 1963-, et al.
出版: (2016)

Brand advocates turning enthusiastic customers into a powerful marketing force /
由: Fuggetta, Rob
出版: (2012)

A master class in brand planning the timeless works of Stephen King /
由: King, Stephen, 1931-2006
出版: (2007)

Basics of branding : a practical guide for managers /
由: Gronlund, Jay
出版: (2013)

Brand admiration : building a business people love /
由: Park, C. Whan, et al.
出版: (2016)

Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management /
由: Gentner, Friedrich
出版: (2012)

Branded! how retailers engage consumers with social media and mobility /
由: Brennan, Bernie
出版: (2010)

The experience effect engage your customers with a consistent and memorable brand experience /
由: Joseph, Jim, 1963-
出版: (2010)

Brands and branding
出版: (2003)

Digital branding : a complete step-by-step guide to strategy, tactics and measurement /
由: Rowles, Daniel
出版: (2014)

Branded entertainment : dealmaking strategies & techniques for industry professionals /
由: Valero, Damaris, 1966-
出版: (2015)

Hospitality branding
由: Dev, Chekitan S. (Chekitan Singh), 1959-
出版: (2012)

Digital engagement internet marketing that captures customers and builds intense brand loyalty /
由: Harden, Leland
出版: (2009)

Breakthrough branding : positioning your library to survive and thrive /
由: Walters, Suzanne, et al.
出版: (2013)

Brand, identity and corporate reputation /
出版: (2015)