Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Schultz, Mike, 1974-
Awdur Corfforaethol: ebrary, Inc
Awduron Eraill: Doerr, John E., Frederiksen, Lee W.
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Hoboken, N.J. : John Wiley & Sons, Inc., 2013.
Rhifyn:2nd ed.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • pt. I. Strategy and planning
  • pt. II. Focus on branding
  • pt. III. Generating and nurturing leads
  • pt. IV. Making the sale.