Cita APA

ebrary, Inc, Ishikawa, A., & Tsujimoto, A. (2008). Creative marketing for new product and new business development. World Scientific.

Citación estilo Chicago

ebrary, Inc, Akira Ishikawa, and Atsushi Tsujimoto. Creative Marketing for New Product and New Business Development. Hackensack, NJ: World Scientific, 2008.

Cita MLA

ebrary, Inc, et al. Creative Marketing for New Product and New Business Development. World Scientific, 2008.