Three threats to brand relevance strategies that work /
Saved in:
Main Author: | Aaker, David |
---|---|
Corporate Author: | ebrary, Inc |
Format: | Electronic eBook |
Language: | English |
Published: |
San Francisco :
Jossey-Bass,
2013.
|
Edition: | 1st ed. |
Series: | Jossey-Bass short format series
|
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Three threats to brand relevance strategies that work /
by: Aaker, David
Published: (2013) -
Brand relevance making competitors irrelevant /
by: Aaker, David A.
Published: (2011) -
Brand relevance making competitors irrelevant /
by: Aaker, David A.
Published: (2011) -
Brands and branding
Published: (2003) -
Brands and branding
Published: (2003)