Strategic management of health care organizations

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書目詳細資料
主要作者: Ginter, Peter M.
企業作者: ebrary, Inc
其他作者: Duncan, W. Jack (Walter Jack), Swayne, Linda E.
格式: 電子 電子書
語言:英语
出版: San Francisco, Calif. : John Wiley & Sons/Jossey-Bass, c2013.
版:7th ed.
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書本目錄:
  • The nature of strategic management
  • Understanding and analyzing the general environment and the health care environment
  • Service area competitor analysis
  • Internal environmental analysis and competitive advantage
  • Directional strategies
  • Developing strategic alternatives
  • Evaluation of alternatives and strategic choice
  • Value adding service delivery strategies
  • Value adding support strategies
  • Communicating the strategy and developing action plans.