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Designing B2B brands lessons from Deloitte and 182,000 brand managers /

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Dades bibliogràfiques
Autor principal:	Martinez Onaindia, Carlos
Autor corporatiu:	ebrary, Inc
Altres autors:	Resnick, Brian, 1974-
Format:	Electrònic eBook
Idioma:	anglès
Publicat:	Hoboken, N.J. : Wiley, c2013.
Matèries:	Branding (Marketing) > Management. Brand name products > Management. Corporate image. Logos (Symbols) > Design. Trademarks > Design. Electronic books.
Accés en línia:	An electronic book accessible through the World Wide Web; click to view
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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