Setting profitable prices a step-by-step guide to pricing strategy--without hiring a consultant /

Saved in:
Bibliographic Details
Main Author: Jensen, Marlene
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, c2013.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
Tags: Add Tag
No Tags, Be the first to tag this record!
Table of Contents:
  • pt. 1. How to set prices for maximum profits
  • pt. 2. How the market will value your new product
  • pt. 3. Your cost analysis
  • pt. 4. Fine-tuning your price
  • pt. 5. Testing your prices
  • pt. 6. Pricing in special situations.