Cita APA (7th ed.)

Tellis, G. J. (2013). Unrelenting innovation: How to build a culture for market dominance. Jossey-Bass.

Cita Chicago (17th ed.)

Tellis, Gerard J. Unrelenting Innovation: How to Build a Culture for Market Dominance. San Francisco, Calif.: Jossey-Bass, 2013.

Cita MLA (9th ed.)

Tellis, Gerard J. Unrelenting Innovation: How to Build a Culture for Market Dominance. Jossey-Bass, 2013.