Consumer satisfaction advancements in theory, modeling, and empirical findings /
Gorde:
Egile nagusia: | |
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Erakunde egilea: | |
Formatua: | Baliabide elektronikoa eBook |
Hizkuntza: | ingelesa |
Argitaratua: |
Bern, Switzerland ; New York :
Peter Lang,
c2011.
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Gaiak: | |
Sarrera elektronikoa: | An electronic book accessible through the World Wide Web; click to view |
Etiketak: |
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Aurkibidea:
- Introduction
- The construct of consumer satisfaction
- An application of the knowledge-hope model of consumer satisfaction
- Methodology
- Research implications and operational strategies to increase consumer satisfaction.