World class communication how great CEOs win with the public, shareholders, employees, and the media /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Scudder, Virgil, 1950-
Awdur Corfforaethol: ebrary, Inc
Awduron Eraill: Scudder, Ken
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Hoboken, N.J. : Wilely, c2012.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • pt. 1. The essentials of successful communication
  • pt. 2. Vital constituencies
  • pt. 3. The media factor
  • pt. 4. Public appearances
  • pt. 5. The world outside
  • pt. 6. It's crunch time.