Cita APA (7th ed.)
Kumar, V., & Petersen, J. A. (2012). Statistical methods in customer relationship management. Wiley.
Cita Chicago (17th ed.)
Kumar, V., i J. Andrew Petersen. Statistical Methods in Customer Relationship Management. Hoboken, N.J.: Wiley, 2012.
Cita MLA (9th ed.)
Kumar, V., i J. Andrew Petersen. Statistical Methods in Customer Relationship Management. Wiley, 2012.
Atenció: Aquestes cites poden no estar 100% correctes.