Kotler, P., Hessekiel, D., & Lee, N. (2012). Good works: Marketing and corporate initiatives that build a better world- and the bottom line. Wiley.
Chicago-referens (17:e uppl.)Kotler, Philip, David Hessekiel, och Nancy Lee. Good Works: Marketing and Corporate Initiatives That Build a Better World- and the Bottom Line. Hoboken, N.J.: Wiley, 2012.
MLA-referens (9:e uppl.)Kotler, Philip, et al. Good Works: Marketing and Corporate Initiatives That Build a Better World- and the Bottom Line. Wiley, 2012.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.