Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management /

Designing B2B brands lessons from Deloitte and 182,000 brand managers /
由: Martinez Onaindia, Carlos
出版: (2013)

Brainfluence 100 ways to persuade and convince customers with neuromarketing /
由: Dooley, Roger, 1952-
出版: (2012)

Brainfluence 100 ways to persuade and convince customers with neuromarketing /
由: Dooley, Roger, 1952-
出版: (2012)

You are the brand
由: Adubato, Steve
出版: (2011)

You are the brand
由: Adubato, Steve
出版: (2011)

Complete B2B online marketing
出版: (2012)

Complete B2B online marketing
出版: (2012)

Brand management
出版: (2008)

Brand management
出版: (2008)

60-minute brand strategist the essential brand book for marketing professionals /
由: Mootee, Idris, 1958-
出版: (2013)

60-minute brand strategist the essential brand book for marketing professionals /
由: Mootee, Idris, 1958-
出版: (2013)

The buying brain secrets of selling to the subconscious mind /
由: Pradeep, A. K., 1963-
出版: (2010)

The buying brain secrets of selling to the subconscious mind /
由: Pradeep, A. K., 1963-
出版: (2010)

Igniting the brand strategies that have shot brands to success /
由: Cahill, Jonathan
出版: (2008)

Igniting the brand strategies that have shot brands to success /
由: Cahill, Jonathan
出版: (2008)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
由: Githinji, Kennedy Gakuru
出版: (2011)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
由: Githinji, Kennedy Gakuru
出版: (2011)

Handbook of brand semiotics /
出版: (2015)

Handbook of brand semiotics /
出版: (2015)

Handbook of brand relationships
出版: (2009)

Handbook of brand relationships
出版: (2009)

Rethinking prestige branding : secrets of the ueber-brands /
由: Schaefer, Wolfgang, et al.
出版: (2015)

Rethinking prestige branding : secrets of the ueber-brands /
由: Schaefer, Wolfgang, et al.
出版: (2015)

Perspectives on branding
由: Miletsky, Jason I.
出版: (2009)

Perspectives on branding
由: Miletsky, Jason I.
出版: (2009)

Brand Bible the complete guide to building, designing, and sustaining brands /
出版: (2012)

Brand Bible the complete guide to building, designing, and sustaining brands /
出版: (2012)

Brand, organizational identity and reputation in SMEs an overview /
出版: (2007)

Brand, organizational identity and reputation in SMEs an overview /
出版: (2007)

Contemporary thinking, topics and trends in international branding, part 1
出版: (2007)

Experiential marketing a practical guide to interactive brand experiences /
由: Smilansky, Shaz
出版: (2009)

Contemporary thinking, topics and trends in international branding, part 1
出版: (2007)

Experiential marketing a practical guide to interactive brand experiences /
由: Smilansky, Shaz
出版: (2009)

What great brands do : the seven brand-building principles that separate the best from the rest /
由: Yohn, Denise Lee, 1967-
出版: (2014)

What great brands do : the seven brand-building principles that separate the best from the rest /
由: Yohn, Denise Lee, 1967-
出版: (2014)

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
由: Smith, Kerry, 1963-, et al.
出版: (2016)