The rhetoric of soft power public diplomacy in global contexts /
Enregistré dans:
| Auteur principal: | |
|---|---|
| Collectivité auteur: | |
| Format: | Électronique eBook |
| Langue: | anglais |
| Publié: |
Lanham, Md. :
Lexington Books,
2012.
|
| Collection: | Lexington studies in political communication.
|
| Sujets: | |
| Accès en ligne: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
|
Table des matières:
- Introduction
- Evaluating soft power: toward a comparative framework
- Japan: culture, pop culture, and the national brand
- Venezuela: Telesur and the artillery of ideas
- China: cultivating a global soft power
- United States of America: public diplomacy 2.0 and 21st century statecraft
- Conclusion.