Social TV how marketers can reach and engage audiences by connecting television to the web, social media, and mobile /

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Bibliografski detalji
Glavni autor:	Proulx, Mike
Autor kompanije:	ebrary, Inc
Daljnji autori:	Shepatin, Stacey
Format:	Elektronički e-knjiga
Jezik:	engleski
Izdano:	Hoboken, N.J. : John Wiley & Sons, 2012.
Teme:	Television programs > Internet marketing. Online social networks. Television programs > Social aspects. Electronic books.
Online pristup:	An electronic book accessible through the World Wide Web; click to view
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