Value innovation portfolio management achieving double-digit growth through customer value /

A value approach to product and systems development
由: Weiss, Stanley I.
出版: (2013)

Innovation engine driving execution for breakthrough results /
由: Desai, Jatin
出版: (2013)

Innovation, product development and commercialization case studies and key practices for market leadership /
由: Rafinejad, Dariush, 1943-
出版: (2007)

Managing product development
出版: (1996)

Getting innovation right how leaders leverage inflection points to drive success /
由: Kahan, Seth
出版: (2013)

The pursuit of new product development the business development process /
由: Annacchino, Marc A.
出版: (2007)

Outthink the competition how a new generation of strategists see options others ignore /
由: Krippendorff, Kaihan
出版: (2012)

Think big nine ways to make millions from your ideas /
由: Debelak, Don
出版: (2001)

Innovative marketing strategy balancing commercial goal and corporate social responsibility /
出版: (2010)

The challenges facing brand managers today
出版: (2012)

New products management /
由: Crawford, Merle
出版: (2008)

The road to reinvention : how to drive disruption and accelerate transformation /
由: Linkner, Josh, 1970-
出版: (2014)

Directing the flow of product a guide to improving supply chain planning /
由: Schutt, Jeffrey H., 1950-
出版: (2004)

The persona lifecycle keeping people in mind throughout product design /
由: Pruitt, John
出版: (2006)

New product forecasting an applied approach /
由: Kahn, Kenneth B.
出版: (2006)

Monetizing innovation : how smart companies design the product around the price /
由: Ramanujam, Madhavan, et al.
出版: (2016)

Technological innovation generating economic results /
出版: (2008)

New product development and delivery ensuring successful products through integrated process management /
由: Brethauer, Dale M.
出版: (2002)

The marketing strategy desktop guide
由: Paley, Norton
出版: (2007)

Living labs : concepts, tools and cases /
出版: (2015)

The big idea how business innovators get great ideas to market /
由: Strauss, Steven D., 1958-
出版: (2002)

The marketing performance blueprint : strategies and technologies to build and measure business success /
由: Roetzer, Paul, 1978-
出版: (2014)

The marketing pathfinder : key concepts and cases for marketing strategy and decision making /
由: Stewart, David, 1948-
出版: (2014)

The effect of relationship marketing strategies on performance in the hotel industry in Kenya : a case of five star hotels in Nairobi /
由: Ng'ang'a, Sylvia M.
出版: (2013)

Marketing planning by design systematic planning for successful marketing strategy /
由: Strauss, Ralf E.
出版: (2008)

Corporate strategy for dramatic productivity surge
出版: (2013)

Anticipate know what your customers want before they do /
由: Thomas, Bill, 1955-
出版: (2013)

Advanced project portfolio management and the PMO multiplying ROI at warp speed /
由: Kendall, Gerald I.
出版: (2003)

Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare /
由: Hyslop, Maitland
出版: (2014)

Creative marketing for new product and new business development
出版: (2008)

The art of digital marketing : the definitive guide to creating strategic, targeted, and measurable online campaigns /
由: Dodson, Ian
出版: (2016)

A master class in brand planning the timeless works of Stephen King /
由: King, Stephen, 1931-2006
出版: (2007)

Focus on markets and marketing
出版: (2007)

Key marketing skills strategies, tools, and techniques for marketing success /
由: Cheverton, Peter
出版: (2004)

Connected CRM : implementing a big-data-driven, customer-centric business strategy /
由: Williams, David, 1963-
出版: (2014)

Innovation
出版: (2005)