The growth drivers the definitive guide to building marketing capabilities /
"The Growth Drivers is not only a practical guide to building marketing capabilities it explains why it is critical that organisations invest in the capabilities needed to excel at customer-centric marketing to drive growth"--
-д хадгалсан:
Үндсэн зохиолч: | |
---|---|
Байгууллагын зохиогч: | |
Бусад зохиолчид: | |
Формат: | Цахим Цахим ном |
Хэл сонгох: | англи |
Хэвлэсэн: |
Hoboken, N.J. :
Wiley,
2012.
|
Нөхцлүүд: | |
Онлайн хандалт: | An electronic book accessible through the World Wide Web; click to view |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
|
Агуулга:
- pt. 1. Understanding the growth drivers
- pt. 2. How to transform marketing capabilities to drive growth
- pt. 3. Sustaining growth in practice.