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Fighting words persuasive strategies for war and politics /

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Miller argues that human persuasion is seamless and that the persuasive strategies by which men (and increasingly women) are recruited, trained, and exhorted for war can be applied to politics and business.

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Bibliographic Details
Main Author: Miller, Richard F., 1951-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: New York : Savas Beatie, 2010.
Edition:1st ed.
Subjects:
Persuasion (Psychology)
Leadership.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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