Achieving excellence in fundraising

"Hank Rosso's Achieving Excellence in Fund Raising, 3rd Edition, explains the fund raising profession's major principles, concepts and techniques. A host of respected authors demonstrate why fund raising is a strategic management discipline, and elucidate each step in the fund raising...

Szczegółowa specyfikacja

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Opis bibliograficzny
Korporacja: ebrary, Inc
Kolejni autorzy: Tempel, Eugene R., 1947-, Seiler, Timothy L., 1946-, Aldrich, Eva E., 1963-, Rosso, Henry A., 1917-, Maehara, Paulette
Format: Elektroniczne E-book
Język:angielski
Wydane: San Francisco, Calif. : Jossey-Bass, 2011.
Wydanie:3rd ed.
Seria:Essential texts for nonprofit and public leadership and management
Hasła przedmiotowe:
Dostęp online:An electronic book accessible through the World Wide Web; click to view
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Spis treści:
  • pt. 1. Fundraising : the art of relationship building
  • pt. 2. Structuring your fundraising
  • pt. 3. Discovering what donors value
  • pt. 4. The art of solicitation and stewardship
  • pt. 5. Involving volunteers in fundraising
  • pt. 6. Managing the fundraising process
  • pt. 7. Ethics and accountability
  • pt. 8. Your career in fundraising.