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Handbook of brand relationships

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Détails bibliographiques
Collectivités auteurs:	Society for Consumer Psychology, ebrary, Inc
Autres auteurs:	MacInnis, Deborah J., Park, C. Whan, Priester, Joseph W.
Format:	Électronique eBook
Langue:	anglais
Publié:	Armonk, N.Y. : M.E. Sharpe, c2009.
Sujets:	Relationship marketing. Brand choice. Branding (Marketing) Customer relations. Electronic books.
Accès en ligne:	An electronic book accessible through the World Wide Web; click to view
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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