Cita APA (7th ed.)

Society for Consumer Psychology, ebrary, Inc, MacInnis, D. J., Park, C. W., & Priester, J. W. (2009). Handbook of brand relationships. M.E. Sharpe.

Cita Chicago (17th ed.)

Society for Consumer Psychology, Inc ebrary, Deborah J. MacInnis, C. Whan Park, i Joseph W. Priester. Handbook of Brand Relationships. Armonk, N.Y.: M.E. Sharpe, 2009.

Cita MLA (9th ed.)

Society for Consumer Psychology, et al. Handbook of Brand Relationships. M.E. Sharpe, 2009.