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Squeezed what you don't know about orange juice /

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Bibliografiske detaljer
Hovedforfatter: Hamilton, Alissa
Institution som forfatter: ebrary, Inc
Format: Electronisk eBog
Sprog:engelsk
Udgivet: New Haven : Yale University Press, c2009.
Serier:Yale agrarian studies.
Fag:
Orange juice industry > Florida > History.
Orange juice > Florida > History.
Electronic books.
Online adgang:An electronic book accessible through the World Wide Web; click to view
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Indholdsfortegnelse:
  • The seeds of Florida's sunshine tree
  • The twentieth-century squeeze
  • The power of promotion
  • Introducing the FDA standard of identity
  • Capturing the interest of the orange juice consumer
  • Regulating knowledge: the case of pasteurized orange juice
  • Regulating misleading orange juice labeling
  • Regulating content
  • Regulating the essence of orange juice
  • Processed orange juice hits Florida
  • NFC orange juice pours into the nation
  • The orange juice wars
  • Fabricating fresh
  • Moving beyond the standard of identity
  • Pleasing Mrs. Smith
  • Where to?
  • Orange juice speaks volumes
  • The right fight.

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