Squeezed what you don't know about orange juice /

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Hlavní autor: Hamilton, Alissa
Korporativní autor: ebrary, Inc
Médium: Elektronický zdroj E-kniha
Jazyk:angličtina
Vydáno: New Haven : Yale University Press, c2009.
Edice:Yale agrarian studies.
Témata:
On-line přístup:An electronic book accessible through the World Wide Web; click to view
Tagy: Přidat tag
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Obsah:
  • The seeds of Florida's sunshine tree
  • The twentieth-century squeeze
  • The power of promotion
  • Introducing the FDA standard of identity
  • Capturing the interest of the orange juice consumer
  • Regulating knowledge: the case of pasteurized orange juice
  • Regulating misleading orange juice labeling
  • Regulating content
  • Regulating the essence of orange juice
  • Processed orange juice hits Florida
  • NFC orange juice pours into the nation
  • The orange juice wars
  • Fabricating fresh
  • Moving beyond the standard of identity
  • Pleasing Mrs. Smith
  • Where to?
  • Orange juice speaks volumes
  • The right fight.