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Consumer behaviour and advertising management

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Xehetasun bibliografikoak
Egile nagusia:	Khan, Matin A.
Erakunde egilea:	ebrary, Inc
Formatua:	Baliabide elektronikoa eBook
Hizkuntza:	ingelesa
Argitaratua:	New Delhi : New Age International (P) Ltd., Publishers, c2006.
Gaiak:	Consumer behavior. Advertising > Management. Electronic books.
Sarrera elektronikoa:	An electronic book accessible through the World Wide Web; click to view
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

Emotions, advertising and consumer choice
nork: Hansen, Flemming
Argitaratua: (2007)

Marketplace behaviour of Malaysian consumers
Argitaratua: (2006)

Advertising and consumer citizenship gender, images, and rights /
nork: Cronin, Anne M., 1967-
Argitaratua: (2000)

Advertising types, trends and controversies /
Argitaratua: (2012)

Consumers /
nork: Arnould, Eric [et al]
Argitaratua: (2004)

Consumer behaviour and marketing research (text and cases) /
nork: Nair, Suja R.
Argitaratua: (2009)

Consumer empowerment
Argitaratua: (2006)

Consumer behavior /
nork: Schiffman, Leon G.
Argitaratua: (2007)

Consumer behavior /
nork: Schiffman, Leon G.
Argitaratua: (2004)

Consumer behavior /
nork: Schiffman, Leon G.
Argitaratua: (1997)

Consumer behavior /
nork: Engel. James F.
Argitaratua: (1973)

Understanding the consumer
nork: Szmigin, Isabelle
Argitaratua: (2003)

Consumer behavior
nork: Kumra, Rajeev
Argitaratua: (2007)

Consumer behavior
Argitaratua: (2009)

Consumer research : introspective essays on the study of consumption /
nork: Holbrook, Morris B.
Argitaratua: (1995)

The consistent consumer predicting future behavior through lasting values /
nork: Beller, Ken
Argitaratua: (2005)

Consumer behavior : buying, having, and being /
nork: Solomon, Michael R.
Argitaratua: (1996)

Consumer behavior : buying, having and being /
nork: Solomon, Michael R.
Argitaratua: (2011)

Consumer behavior : a European perspective /
nork: Solomon, Michael R.
Argitaratua: (2002)

Consumer psychology
nork: Jansson-Boyd, Cathrine V.
Argitaratua: (2010)

Consumer value a framework for analysis and research /
Argitaratua: (1999)

Consumer boycotts effecting change through the marketplace and the media /
nork: Friedman, Monroe
Argitaratua: (1999)

An investigation on contemporary consumer resistance how Web 2.0 makes consumers powerful /
nork: König, Martin
Argitaratua: (2012)

Consumer behavior /
nork: Berkman, Harold W.
Argitaratua: (1981)

Consumer behavior /
nork: Berkman, Harold W.
Argitaratua: (1996)

Consumer behavior /
nork: Wilkie, William L.
Argitaratua: (1994)

Ethics and manipulation in advertising answering a flawed indictment /
nork: Phillips, Michael J.
Argitaratua: (1997)

Consumer behavior /
nork: Engel, James F.
Argitaratua: (1982)

Consumer behavior /
nork: Engel, James F.
Argitaratua: (1978)

Consumer behavior /
nork: Engel, James F.
Argitaratua: (1973)

Consumer behaviour : a European perspective /
Argitaratua: (2006)

Consumer behavior /
nork: Schiffman, Leon G, et al.
Argitaratua: (2015)

Why it sells : decoding the meanings of brand names, logos, ads, and other marketing and advertising ploys /
nork: Danesi, Marcel
Argitaratua: (2008)

Consumer behavior and managerial decision making /
nork: Kardes, Frank R.
Argitaratua: (2002)

Cracking the code leveraging consumer psychology to drive profitability /
Argitaratua: (2011)

Decoding the new consumer mind : how and why we shop and buy /
nork: Yarrow, Kit, 1958-
Argitaratua: (2014)

Consumer behavior and marketing action /
nork: Assael, Henry
Argitaratua: (1998)

Consumer behavior : implications for marketing strategy /
nork: Hawkins, Del I.
Argitaratua: (1983)

Tracking advertising and monitoring brands /
nork: McDonald, Colin
Argitaratua: (2000)

Laddering unlocking the potential of consumer behavior /
nork: Holtzclaw, Eric, 1973-
Argitaratua: (2013)