A short course in international marketing blunders mistakes made by companies that should have known better /
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Hlavní autor: | White, Michael, 1951- |
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Korporativní autor: | ebrary, Inc |
Médium: | Elektronický zdroj E-kniha |
Jazyk: | angličtina |
Vydáno: |
Petaluma, CA :
World Trade Press,
c2009.
|
Vydání: | 3rd ed. |
Edice: | Short course in international trade series.
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Témata: | |
On-line přístup: | An electronic book accessible through the World Wide Web; click to view |
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