Subliminal persuasion influence & marketing secrets they don't want you to know /

Shranjeno v:
Bibliografske podrobnosti
Glavni avtor: Lakhani, Dave, 1965-
Korporativna značnica: ebrary, Inc
Format: Elektronski eKnjiga
Jezik:angleščina
Izdano: Hoboken, N.J. : John Wiley & Sons, c2008.
Teme:
Online dostop:An electronic book accessible through the World Wide Web; click to view
Oznake: Označite
Brez oznak, prvi označite!
Kazalo:
  • Creating message contagion
  • Leverage applied propaganda
  • Position and package your legend
  • Control the emotion and the content
  • Get a real endorsement
  • Understand beliefs and true believers
  • Harness the power of the people's media
  • Deliver the experience
  • The subliminal power of words
  • Creating a cult following
  • Seduction.