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Digital engagement internet marketing that captures customers and builds intense brand loyalty /

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Bibliografiske detaljer
Hovedforfatter:	Harden, Leland
Institution som forfatter:	ebrary, Inc
Andre forfattere:	Heyman, Bob, 1948-
Format:	Electronisk eBog
Sprog:	engelsk
Udgivet:	New York : American Management Association, c2009.
Fag:	Internet marketing. Brand loyalty. Electronic books.
Online adgang:	An electronic book accessible through the World Wide Web; click to view
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Lignende værker

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
af: Vincent, Laurence
Udgivet: (2012)

The experience effect engage your customers with a consistent and memorable brand experience /
af: Joseph, Jim, 1963-
Udgivet: (2010)

Brand imitation
af: Kaptan, S. S.
Udgivet: (2010)

Beyond the brand why engaging the right customers is essential to winning in business /
af: Winsor, John, 1959-
Udgivet: (2004)

Brand advocates turning enthusiastic customers into a powerful marketing force /
af: Fuggetta, Rob
Udgivet: (2012)

The digital crown : winning at content on the web /
af: Leibtag, Ahava
Udgivet: (2014)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
af: Mathieson, Rick
Udgivet: (2010)

Brand management for international hotels
af: Patricia, Maria
Udgivet: (2009)

Brand media strategy : integrated communications planning in the digital era /
af: Young, Antony, 1964-
Udgivet: (2014)

Mobile magic : the Saatchi & Saatchi guide to mobile marketing /
af: Eslinger, Tom
Udgivet: (2014)

Digital branding : a complete step-by-step guide to strategy, tactics and measurement /
af: Rowles, Daniel
Udgivet: (2014)

Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
af: Frawley, Andrew
Udgivet: (2015)

Brand Bible the complete guide to building, designing, and sustaining brands /
Udgivet: (2012)

You are the brand
af: Adubato, Steve
Udgivet: (2011)

60-minute brand strategist the essential brand book for marketing professionals /
af: Mootee, Idris, 1958-
Udgivet: (2013)

What great brands do : the seven brand-building principles that separate the best from the rest /
af: Yohn, Denise Lee, 1967-
Udgivet: (2014)

Rethinking prestige branding : secrets of the ueber-brands /
af: Schaefer, Wolfgang, et al.
Udgivet: (2015)

Perspectives on branding
af: Miletsky, Jason I.
Udgivet: (2009)

Igniting the brand strategies that have shot brands to success /
af: Cahill, Jonathan
Udgivet: (2008)

Handbook of brand semiotics /
Udgivet: (2015)

Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /
af: Lowenstein, Michael W., 1942-
Udgivet: (2014)

Handbook of brand relationships
Udgivet: (2009)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
af: Githinji, Kennedy Gakuru
Udgivet: (2011)

Brand zero : the complete branding guide for start-ups /
af: Tai, Jacky
Udgivet: (2014)

Branded! how retailers engage consumers with social media and mobility /
af: Brennan, Bernie
Udgivet: (2010)

Brand management
Udgivet: (2008)

Experiential marketing a practical guide to interactive brand experiences /
af: Smilansky, Shaz
Udgivet: (2009)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
af: Salinas, Gabriela
Udgivet: (2009)

Retail marketing and branding a definitive guide to maximizing ROI /
af: Perrey, Jesko
Udgivet: (2011)

Retail marketing and branding a definitive guide to maximizing ROI /
af: Perrey, Jesko
Udgivet: (2013)

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
af: Smith, Kerry, 1963-, et al.
Udgivet: (2016)

Superior customer satisfaction and loyalty : engaging customers to drive performance /
af: Goldstein, Sheldon D.
Udgivet: (2009)

Brand, organizational identity and reputation in SMEs an overview /
Udgivet: (2007)

Customer loyalty programmes and clubs
af: Butscher, Stephan A.
Udgivet: (2002)

Contemporary thinking, topics and trends in international branding, part 1
Udgivet: (2007)

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
af: Mbalya, Richard
Udgivet: (2010)

Romancing the brand : how brands create strong, intimate relationships with customers /
af: Halloran, Tim, 1969-
Udgivet: (2014)

Researching customer satisfaction & loyalty how to find out what people really think /
af: Szwarc, Paul
Udgivet: (2005)

The challenges facing brand managers today
Udgivet: (2012)

Basics of branding : a practical guide for managers /
af: Gronlund, Jay
Udgivet: (2013)