Reluctant capitalists bookselling and the culture of consumption /
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| 主要作者: | |
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| 企業作者: | |
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Chicago :
University of Chicago Press,
2006.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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書本目錄:
- Commercial culture and its discontents
- From dry goods merchant to Internet mogul : bookselling through American history
- Providing for the sovereign consumer : selecting and recommending books
- Designing the bookstore for the standardized consumer
- Serving the entertained consumer : the multifunction bookstore
- Bargaining with the rational consumer : selling the low-cost book
- The revolt of the retailers : independent bookseller activism
- Pursuing the citizen-consumer : consumption as politics.