Designing effective Web surveys
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| Glavni autor: | |
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| Autor kompanije: | |
| Format: | Elektronički e-knjiga |
| Jezik: | engleski |
| Izdano: |
Cambridge ; New York :
Cambridge University Press,
2008.
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| Teme: | |
| Online pristup: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
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Sadržaj:
- The importance of design for Web surveys
- The basic building blocks
- Going beyond the basics : visual and interactive enhancements to Web survey instruments
- General layout and design
- Putting the questions together to make an instrument
- Implementing the design.