Marketing for rainmakers 52 rules of engagement to attract and retain customers for life /

Míreanna comhchosúla

• Perception of a difference the power in buying, marketing and selling customer care /
  de réir: Zimmerman, Wesley
  Foilsithe / Cruthaithe: (2005)
• Relationship marketing theory and practice /
  Foilsithe / Cruthaithe: (1996)
• Surprise! : The secret to customer loyalty in the service sector /
  de réir: Magnini, Vincent P.
  Foilsithe / Cruthaithe: (2015)
• Services marketing : integrating customer focus across the firm /
  de réir: Zeithaml, Valarie A.
  Foilsithe / Cruthaithe: (2009)
• Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
  de réir: Frawley, Andrew
  Foilsithe / Cruthaithe: (2015)