Journal of services marketing. Volume 21, Number 6, Internationalization of services : identifying the building blocks for future research
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| Corporate Author: | |
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bradford :
Emerald Insight,
c2007.
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| Series: | Journal of services marketing ;
21, no. 6 |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Services marketing : managing the service value chain /
Cultural perspectives on services marketing
