Guide to business planning

This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a b...

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Autor principal: Friend, Graham
Autor corporatiu: ebrary, Inc
Altres autors: Zehle, Stefan
Format: Electrònic eBook
Idioma:anglès
Publicat: London : Economist in association with Profile Books, c2004.
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Accés en línia:An electronic book accessible through the World Wide Web; click to view
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