Contemporary thinking, topics and trends in international branding, part 1

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Bibliographic Details
Corporate Author: ebrary, Inc
Other Authors: Melewar, T. C., Small, Joseann
Format: Electronic eBook
Language:English
Published: Bradford : Emerald Group Press, c2007.
Series:International Marketing Review ; 24, no. 3
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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