Profits before people? ethical standards and the marketing of prescription drugs /
Gardado en:
| Autor Principal: | |
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| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
Bloomington :
Indiana University Press,
c2006.
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| Series: | Bioethics and the humanities.
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| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- Ethics and for-profit business
- The pharmaceutical industry and its stakeholders
- Drug companies and healthcare professionals : the ethics agenda
- Medical professionalism and scientific integrity
- The industry's code : not good enough
- Drug samples : the most important gifts
- Marketing is not objective education
- Medical education : industry at arm's length
- Clinical research and the limits of commercial interests
- Citizens and consumers
- Direct-to-consumer advertising : conflicting interests
- Direct-to-consumer advertising : better is better.