Conquering consumerspace marketing strategies for a branded world /

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Bibliographic Details
Main Author: Solomon, Michael R.
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: New York : AMACOM, c2003.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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020 |z 0814407412 (hardcover) 
035 |a (CaPaEBR)ebr10120154 
035 |a (OCoLC)52722658 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HD69.B7  |b S65 2003eb 
082 0 4 |a 658.8/27  |2 21 
100 1 |a Solomon, Michael R. 
245 1 0 |a Conquering consumerspace  |h [electronic resource] :  |b marketing strategies for a branded world /  |c Michael R. Solomon. 
260 |a New York :  |b AMACOM,  |c c2003. 
300 |a xii, 276 p. :  |b ill. 
504 |a Includes bibliographical references (p. 251-265) and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Branding (Marketing) 
650 0 |a Consumers' preferences. 
650 0 |a Customer relations. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10120154  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 72404  |d 72404