APA (7th ed.) Citation

Bligh, P., & Turk, D. (2004). CRM unplugged: Releasing CRM's strategic value. Wiley.

Chicago Style (17th ed.) Citation

Bligh, Philip, and Douglas Turk. CRM Unplugged: Releasing CRM's Strategic Value. Hoboken, N.J.: Wiley, 2004.

MLA (9th ed.) Citation

Bligh, Philip, and Douglas Turk. CRM Unplugged: Releasing CRM's Strategic Value. Wiley, 2004.