ebrary, Inc, Stone, M., Bond, A., & Foss, B. (2004). Consumer insight: How to use data and market research to get closer to your customer. Kogan Page.
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Chicago Style (17th ed.) Citation
ebrary, Inc, Merlin Stone, Alison Bond, and Bryan Foss. Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer. London ; Sterling, Va.: Kogan Page, 2004.
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MLA (9th ed.) Citation
ebrary, Inc, et al. Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer. Kogan Page, 2004.
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Warning: These citations may not always be 100% accurate.