Woodcock, N., Stone, M., & Foss, B. (2003). The customer management scorecard: Managing CRM for profit. Kogan Page.
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Chicago Style (17th ed.) Citation
Woodcock, Neil, Merlin Stone, and Bryan Foss. The Customer Management Scorecard: Managing CRM for Profit. London ; Sterling, VA: Kogan Page, 2003.
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MLA (9th ed.) Citation
Woodcock, Neil, et al. The Customer Management Scorecard: Managing CRM for Profit. Kogan Page, 2003.
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Warning: These citations may not always be 100% accurate.