Cita APA (7th ed.)

ebrary, Inc, Estelani, H., & Maxwell, S. (2004). Behavioral pricing. Emerald Group Publishing.

Cita Chicago (17th ed.)

ebrary, Inc, Hooman Estelani, i Sarah Maxwell. Behavioral Pricing. Bradford, England: Emerald Group Publishing, 2004.

Cita MLA (9th ed.)

ebrary, Inc, et al. Behavioral Pricing. Emerald Group Publishing, 2004.