Strategic partnerships an entrepreneur's guide to joint ventures and alliances /
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| 主要作者: | |
|---|---|
| 企業作者: | |
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Chicago, Ill. :
Dearborn Trade,
c2004.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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書本目錄:
- The what of joint venturing
- Case study: the State of Maryland
- The why of joint venturing
- Case study: Michael Scales and Tim Alston
- Case study: Procter & Gamble
- The strategic partnership model: a roadmap for a successful joint venture
- Case study: Ford Motor Company
- Trust: it must be a two-way street
- Case study: Microsoft
- Don't lose your MOGO
- Case study: the Broadview Group, Inc
- Is your organization ready?
- Case study: Freddie Mac
- Knowing your partner
- Case study: NMSCD
- Making it work
- Case study: Toyota
- Legal aspects and exit strategies
- Case study: Verizon
- When losing is winning
- Case study: Kodak.