APA (7th ed.) Citation
White, M. (2002). A Short course in international marketing blunders: Mistakes made by companies that should have known better. World Trade Press.
Chicago Style (17th ed.) Citation
White, Michael. A Short Course in International Marketing Blunders: Mistakes Made by Companies That Should Have Known Better. Novato, CA: World Trade Press, 2002.
MLA (9th ed.) Citation
White, Michael. A Short Course in International Marketing Blunders: Mistakes Made by Companies That Should Have Known Better. World Trade Press, 2002.
Warning: These citations may not always be 100% accurate.