One-to-one web marketing build a relationship marketing strategy one customer at a time /

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Bibliographic Details
Main Author: Allen, Cliff, 1948-
Corporate Author: ebrary, Inc
Other Authors: Kania, Deborah, 1963-, Yaeckel, Beth
Format: Electronic eBook
Language:English
Published: New York : John Wiley, 2001.
Edition:2nd ed.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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008 010518s2001 nyua s 001 0 eng d
020 |z 0471013714 (electronic bk.) 
035 |a (CaPaEBR)ebr10026395 
035 |a (OCoLC)567922158 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415.1265  |b .A419 2001ebeb 
082 0 4 |a 658.8/4  |2 21 
100 1 |a Allen, Cliff,  |d 1948- 
245 1 0 |a One-to-one web marketing  |h [electronic resource] :  |b build a relationship marketing strategy one customer at a time /  |c Cliff Allen, Deborah Kania, Beth Yaeckel. 
250 |a 2nd ed. 
260 |a New York :  |b John Wiley,  |c 2001. 
300 |a xv, 351 p. :  |b ill. 
500 |a "Wiley computer publishing". 
500 |a Previously published as: Internet world guide to one-to-one Web marketing. New York : Wiley Computer Pub., c1998. 
500 |a Includes index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Internet marketing. 
650 0 |a Market segmentation. 
650 0 |a Web sites  |x Design. 
650 0 |a Internet advertising. 
655 7 |a Electronic books.  |2 local 
700 1 |a Kania, Deborah,  |d 1963- 
700 1 |a Yaeckel, Beth. 
700 1 2 |a Allen, Cliff,  |d 1948-  |t Internet world guide to one-to-one Web marketing. 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10026395  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 56744  |d 56744