APA (7th ed.) Citation
Applegate, E. (1998). Personalities and products: A historical perspective on advertising in America. Greenwood Press.
Chicago Style (17th ed.) Citation
Applegate, Edd. Personalities and Products: A Historical Perspective on Advertising in America. Westport, Conn.: Greenwood Press, 1998.
MLA (9th ed.) Citation
Applegate, Edd. Personalities and Products: A Historical Perspective on Advertising in America. Greenwood Press, 1998.
Warning: These citations may not always be 100% accurate.