Cita APA (7th ed.)
Schiffman, L. G., & Wisenblit, J. (2015). Consumer behavior (11th ed.). Pearson.
Cita Chicago (17th ed.)
Schiffman, Leon G., i Joseph Wisenblit. Consumer Behavior. 11th ed. Boston: Pearson, 2015.
Cita MLA (9th ed.)
Schiffman, Leon G., i Joseph Wisenblit. Consumer Behavior. 11th ed. Pearson, 2015.
Atenció: Aquestes cites poden no estar 100% correctes.