Analytical CRM Developing and Maintaining Profitable Customer Relationships in Non-Contractual Settings /
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Main Author: | Wbben, Markus |
---|---|
Corporate Author: | SpringerLink (Online service) |
Format: | Electronic eBook |
Language: | English |
Published: |
Wiesbaden :
Gabler,
2009.
|
Subjects: | |
Online Access: | http://dx.doi.org/10.1007/978-3-8349-8121-9 |
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