Collaboration and Co-creation New Platforms for Marketing and Innovation /
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Main Author: | Bhalla, Gaurav |
---|---|
Corporate Author: | SpringerLink (Online service) |
Format: | Electronic eBook |
Language: | English |
Published: |
New York, NY :
Springer New York,
2011.
|
Subjects: | |
Online Access: | http://dx.doi.org/10.1007/978-1-4419-7082-4 |
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