APA (7th ed.) Citation
Bhalla, G. (2011). Collaboration and Co-creation: New Platforms for Marketing and Innovation. Springer New York. https://doi.org/10.1007/978-1-4419-7082-4
Chicago Style (17th ed.) Citation
Bhalla, Gaurav. Collaboration and Co-creation: New Platforms for Marketing and Innovation. New York, NY: Springer New York, 2011. https://doi.org/10.1007/978-1-4419-7082-4.
MLA (9th ed.) Citation
Bhalla, Gaurav. Collaboration and Co-creation: New Platforms for Marketing and Innovation. Springer New York, 2011. https://doi.org/10.1007/978-1-4419-7082-4.
Warning: These citations may not always be 100% accurate.