Sissors, J. Z., & Baron, R. B. (2010). Advertising media planning (7th ed.). McGraw Hill.
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Citação norma Chicago
Sissors, Jack Z., and Roger B. Baron. Advertising Media Planning. 7th ed. New York, NY: McGraw Hill, 2010.
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Citação norma MLA
Sissors, Jack Z., and Roger B. Baron. Advertising Media Planning. 7th ed. McGraw Hill, 2010.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.