Cita APA (7th ed.)
Lehmann, D. R., & Winer, R. S. (2008). Analysis for marketing planning (7th ed.). McGraw-Hill.
Cita Chicago (17th ed.)
Lehmann, Donald R., i Russell S. Winer. Analysis for Marketing Planning. 7th ed. Boston: McGraw-Hill, 2008.
Cita MLA (9th ed.)
Lehmann, Donald R., i Russell S. Winer. Analysis for Marketing Planning. 7th ed. McGraw-Hill, 2008.
Atenció: Aquestes cites poden no estar 100% correctes.