Arens, W. F., Schaefer, D. H., & Weigold, M. (2009). Essentials contemporary advertising (2nd ed.). McGraw Hill.
Successfully copied to clipboard
Copying to clipboard failed
Citação norma Chicago
Arens, Williams F., David H. Schaefer, and Michael Weigold. Essentials Contemporary Advertising. 2nd ed. Boston: McGraw Hill, 2009.
Successfully copied to clipboard
Copying to clipboard failed
Citação norma MLA
Arens, Williams F., et al. Essentials Contemporary Advertising. 2nd ed. McGraw Hill, 2009.
Successfully copied to clipboard
Copying to clipboard failed
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.